Paper is a uniquely renewable and sustainable product. The main raw material, wood, is grown and harvested in a carefully controlled and sustainable way – so sustainable, in fact, that European forests, where most of the raw material comes from, have grown by an area the size of Switzerland in just 10 years.
The paper industry has a number of respected certification schemes ensuring the paper you use has come from a sustainable forest source. As young trees grow they absorb CO2 from the atmosphere. Furthermore, paper also continues to store carbon throughout its lifetime. The European pulp and paper industry is the biggest single user and producer of renewable energy in the EU. “Go Paperless”, “Go Green” and “Save Trees” are common misleading messages seen these days as many organisations encourage their customers to switch to electronic transactions and communications. Often down to genuine and common misconceptions about Print and Paper. These sort of messages give the impression that electronic communication is more environmentally friendly than traditional, paper based communication. But it is very difficult to make such a statement without considering the full lifetime of those different mediums. The ICT industry accounts for global emissions on par with the global aviation sector. Businesses and individuals are increasingly using ‘cloud’ services. These mega data-centres store almost everything we do online and consumers should be informed about the environmental impacts of those activities.
“If compared with the electricity demand of countries in the same year, the cloud would rank 6th in the world, with demand expected to increase 63% by 2020.” Greenpeace, 2014
“Each year, the electronic industry – one of the world’s largest and fastest growing – generates up to 41 million tonnes of e-waste from goods such as computers and smart phones.” United Nations Environment Programme (UNEP), 2015
Prontaprint is a member of Two Sides, a non-profit campaign to promote the sustainability of the supply chain and dispel common environmental misconceptions by providing users with verifiable information on why print and paper is an attractive, practical and sustainable communications medium. There are some great reasons to Love Paper Discover them now, www.twosides.info
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We have been operating since 1971 - more than 40 years of serving local and national businesses and all their print needs.
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